True, Undiminished Quality
To express this way of working, ironically there is one word we like to use: Quality. A word which already means nothing. This word has been used too much without the slightest care for accuracy. Everyone speaks of quality and few actually offer it. Now we have to be exact. If we want to say quality, we say steel, walnut, ergonomics and balance. If we want to say quality we say precision, honesty, hygiene and resistance.